York Lifestyle event to provide one-to-one expert advice for home owners
Julie Hayes – 2nd Jan 2013 – The Press
A GROUP of independent retailers are teaming up to help home owners prepare for spring makeovers.
York Lifestyle 2013, which will be held on February 2 and 3 at Dean’s Garden Centre in Stockton Lane, brings together 14 independent businesses, including Fabric Gallery & Interiors, Herbert Todd & Son, Focus Fireplaces, Dean’s Garden Centre, Quickslide Windows Direct and Astek Landscapes.
The event, supported by The Press, will provide one-to-one expert advice for home owners and will also see the launch of new collections, designs and products for 2013.
Steve Whitt, owner of Fabric Gallery & Interiors in Dunnington, who is part of the team planning the event, said the free exhibition would support local charities and offer big prizes, as well as providing a boost for independent retailers.
The group of businesses were brought together in a forum organised by The Press, to share experiences and best practice in marketing. The collaboration then evolved with the businesses pooling resources to put on the grand exhibition.
Mr Whitt said: “Independent retailers are able to punch above their individual weights by working together. We’re bringing a group of people together who all have different experiences and people are learning from each other. And by pooling resources, we realised we could put on quite a sizeable show together, something which normally would be considered outside our own individual budgets. It suddenly becomes hugely manageable.”
He said the collaboration was enabling them to put together impressive prizes for attendees and to market the event widely.
Register online at yorklifestyle.co.uk for updates as more exhibitors and prizes are confirmed.
To see online click here – The York Press page
Traders told to remove roadside notices advertising lifestyle event
Julie Hayes – Wednesday 23rd January 2013 – The Press
INDEPENDENT businesses said they are disappointed at the lack of support for York firms after being made to take down signs.
The group of 14 businesses is addressing the challenging retail environment by putting on York Lifestyle 2013, an exhibition to promote local independent retailers, while also raising money for brain injury charity York House.
The group put up about 30 signs around the York outer ring road and at places where people are often waiting in traffic to advertise York Lifestyle 2013, which takes place on February 2 and 3.
But complaints led City of York Council to demand the signs be taken down. The traders were ordered to take them down by today or pay £75 per sign as the council would remove them.
Richard Keast, owner of Astek Garden Design, one of the exhibitors at York Lifestyle 2013, which will take place at Dean’s Garden Centre in Stockton Lane, said: “We are disappointed because we feel like local businesses in York aren’t supporting an idea that’s good for local businesses and the economy.
“It’s not for a single salesperson. It’s a joint event that’s good for businesses in York and the signs would only be up for two weeks.”
Paul Smith, managing director of Quartz Travel, which is also taking part in the exhibition said signs were often put up at the roadside to advertise all sorts of things, from village fairs, election campaigns and the York800 festivities.
“We thought it was a good way of promoting a local independent event,” he said. “Why can’t we as independent retailers for a few weeks do the same to help not only our cause but charity at the same time?”
A spokeswoman for City of York Council said it was sympathetic to the traders and understood they wanted to promote the event. However, she said putting up signs on council-owned land was fly-posting and was not allowed.
Businesses to offer taster sessions at York Lifestyle 2013 exhibition
Friday 1st February 2013 – The York Press
INDEPENDENT businesses putting on a lifestyle exhibition in York will hold a series of taster sessions to inform visitors about their areas of expertise.
The York Lifestyle 2013 exhibition, which will be opened by City of York Council leader James Alexander at Dean’s Garden Centre, in Stockton Lane, this weekend, will feature 14 independent retailers.
Throughout the day the businesses, which include Quick Slide Windows of York, Style Flooring of York, based in Heworth, Moonlight Bedrooms of Pocklington, Focus Fireplaces of Stockton-on-Forest, Fabric Gallery of Dunnington, Astek Landscapes of Huntington, Deans Garden Centre, on Stockton Lane, York, Allerthorpe Lakeland Park, Quartz Travel of Heworth, Herbert Todd & Sons of York, Direct Tile Importers, of Clifton Moor, and Jaipur Spice, based in Haxby Road, will be putting on short interactive demonstrations.
The free exhibition, which will take place from 10.30am to 4.30pm on Saturday and Sunday, will also raise money for York brain injury hospital York House Ventures.
Matthew Todd, of Herbert Todd & Sons, said: “We’re hoping to whet people’s appetite for the huge changes there has been with big white goods.”
He will demonstrate the new “intelligent” Siemens iDos washing machine, as well as smart televisions. He said white goods had progressed by leaps and bounds in terms of energy efficiency and ease of use since the average person, whose equipment is about five years old, replaced them.
“We’re getting the Herbert Todd showroom into the wider world. I will be there as long as people want me to be to answer questions,” he said.
Among the other taster sessions, Fabric Gallery & Interiors will help home owners with colour coordination and room design; Astek Landscapes will help visitors visualise their garden as a dream landscape, and Dean’s Garden Centre will help gardeners plan an eco-friendly garden that makes a home for birds, bees, amphibians and small mammals.
Visitors with specific questions are recommended to bring photographs of their homes and gardens.
Businesses showcase their services at York Lifestyle 2013 event
Mark Stead – Monday 4th February 2013 – The Press
LIFESTYLE businesses from across York showcased their skills and services to more than 1,500 people during a two-day exhibition in the city.
Independent retailers joined forces to stage the York Lifestyle 2013 event at Dean’s Garden Centre on Saturday and Sunday, celebrating local firms and giving tips on how to carry out a spring makeover for homes and gardens, enjoy good food and entertainment and seek ideas for travel.
The free exhibition, supported by The Press, involved 12 York firms. Visitors to the centre in Stockton-on-the-Forest received one-to-one advice from experts and checked out the launch of new collections, products and designs for 2013, as well as interactive demonstrations and taster sessions.
The event helped raise funds for York House Ventures, an independent hospital which provides rehabilitation and assessment for brain injury victims, and York Against Cancer, Dean’s chosen charity.
City of York Council leader James Alexander opened the exhibition on Saturday, and the Lord Mayor of York, Coun Keith Hyman, yesterday conducted a draw to win £1,500 of vouchers for any of the exhibiting businesses.
The retailers involved in York Lifestyle 2013 were brought together through a forum organised by The Press, designed to allow them to share expertise and experiences of marketing themselves.
Jason Chinnian, multi-media consultant for Newsquest, the owners of The Press, said: “It’s been absolutely fantastic – the exhibition has been inundated, new orders have been placed, and the key is that it’s created a real business opportunity for independent retailers.
“It’s great to have been involved, and we will now be looking to the future and organising another exhibition.”
The firms involved were Herbert Todd & Son – whose staff demonstrated the new “intelligent” Siemens iDos washing machine and smart TVs – Quick Slide Windows, Heworth businesses Style Flooring and Quartz Travel, Huntington-based Astek Landscapes, Direct Tile Importers of Clifton Moor, Focus Fireplaces of Stockton-on-the-Forest, Moonlight Bedrooms of Pocklington and Jaipur Spice, based on Haxby Road.
Fabric Gallery & Interiors, of Dunnington, gave visitors hints on coordinating colours and room design, while a team from Allerthorpe Lakeland Park, near Pocklington, outlined its array of water sports activities. Dean’s Garden Centre staff gave tips on creating an “eco-friendly garden”.